Microsoft Spends To Undermine Google's Pay-Per-Click Gold Mine - InformationWeek

Microsoft Spends To Undermine Google's Pay-Per-Click Gold Mine InformationWeek, NY - May 21, 2008 Cost-per-action ads are generally less profitable that cost-per-click ads for search engines like Google and for publishing partners. ... Video: Microsoft: New Talks for Alternative Yahoo Deal AssociatedPress Microsoft starts rebate debate DM News Microsoft: We’ll pay you to search Christian Science Monitor Seattle Post Intelligencer - InformationWeek all 1,042 news articles